MeaWallet Expands Digital Payment Capabilities to Include Click to Pay for Safer, Faster Online Purchases

[November 2024] – MeaWallet, a leading enabler of digital payments and card tokenization, has unveiled new features in its suite of payment products, now supporting Click to Pay. These enhancements are designed to streamline the online shopping experience, providing consumers and merchants with a faster, more secure way to pay.
Click to Pay simplifies the e-commerce checkout process by allowing users to complete transactions with a single click on participating merchant sites. Developed collaboratively by American Express, Mastercard, and Visa and built on the Secure Remote Commerce (SRC) Framework, Click to Pay aims to bring the ease of contactless payment to the online world. By adhering to EMVCo standards, it offers the same security, convenience, and familiarity that customers expect from in-store transactions.
A core component of Click to Pay is its reliance on tokenization technology, which replaces sensitive card details, such as account numbers and CVVs, with unique, digital tokens. This approach safeguards consumers’ financial data, boosting transaction security and enhancing approval rates for retailers. By eliminating the need to store sensitive information on merchant servers, Click to Pay provides an extra layer of security while streamlining the purchasing process.
Thomas B Normann, CPO of MeaWallet, commented: “With digital payment adoption on the rise, we are committed to delivering solutions that align with customers’ demand for speed, security, and simplicity. By integrating Click to Pay, MeaWallet is reshaping the online checkout process, making it as seamless as in-person purchases and eliminating the need for manual card entry.”
To support issuers adapting to the regulatory push towards Click to Pay, MeaWallet’s product updates introduce two key features: Mea Push Provisioning and Mea Token Control. These updates are designed to simplify the enrollment process and ensure a smooth user experience.
Key features include:
- Auto Enrollment (Issuer-Initiated): In compliant regions, cardholders are automatically enrolled in Click to Pay with no user action required, ensuring a fast and secure onboarding experience.
- Push Provisioning (Cardholder-Initiated): Cardholders who prefer to opt into Click to Pay can do so quickly via their issuer’s app or website, allowing them to manage enrollment at their convenience.
- Consumer Details Management (Lifecycle Management): Through MeaWallet’s Lifecycle Management API, users can manage their Click to Pay profiles and payment cards post-enrollment, offering flexibility and control.
With the rapid adoption of digital wallets worldwide—digital wallet transactions are forecasted to exceed $25 trillion by 2027—MeaWallet’s Click to Pay support is timely. A recent survey revealed that 63% of U.S. and 68% of U.K. respondents prefer digital wallets for their speed and simplicity, with usage nearly doubling in the U.K. between 2017 and 2022. MeaWallet’s enhancements position the company as a critical player in the next era of digital payment solutions, supporting issuers and merchants alike as they navigate the shift to digital-first payments.
About MeaWallet
MeaWallet specializes in enabling digital payments and card tokenization, partnering with issuers, acquirers, and payment processors globally to simplify digital wallet integrations and support the next generation of secure, fast online payments.