Persana AI Secures $2.3M Seed Funding to Revolutionize Sales Intelligence

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With projections that the sales intelligence market will grow from $4 billion in 2024 to over $10 billion by 2032, Persana AI is setting new standards for go-to-market (GTM) teams by transforming sales prospecting through cutting-edge AI solutions. Today, the company announces a successful $2.3 million seed funding round, with backing from Y Combinator, Race Capital, and Stage 2 Capital, as well as support from Dharmesh Shah, CTO of HubSpot.

Redefining Sales Prospecting with Autonomous AI Agents

Despite advancements in data technology, GTM teams still lose upwards of 80% of their time to repetitive, manual tasks. Persana AI tackles this inefficiency with autonomous AI agents that serve as digital co-workers—handling prospect qualification, personalization, and high-intent monitoring to maximize engagement and improve conversion rates. By consolidating data from over 75 sources, Persana AI offers a unified view of prospects, ensuring unmatched data accuracy and relevance.

Key platform features include:

  • Real-Time Multi-Source Data Consolidation: Integrates insights from 75+ sources to provide a comprehensive view of each prospect, constantly updating to maintain top-tier data quality.
  • Agent-Driven Prospecting: AI agents autonomously qualify and prioritize leads, minimizing research overhead.
  • Tailored Personalization: Each outreach is customized to align with a prospect’s unique business needs, improving conversion rates.

Enterprises leveraging Persana AI report up to a 25% reduction in sales cycle time and a 30% increase in conversions. Deb Pratiher, co-founder at Quest Labs, praised the platform: “Persana achieved in minutes what previously took our team weeks.”

Founders with Deep Expertise in AI-Driven GTM Strategies

Founded by LinkedIn veterans Rush Shahani and Sriya Maram, Persana AI brings extensive experience from prior roles at Shopify, Stripe, and ElementAI. With a focus on automation, precision, and strategic insights, Shahani and Maram aim to eliminate costly manual processes, enabling GTM teams to accelerate revenue growth. “Persana AI is more than a tool; it’s a strategic advantage,” said Shahani. “Our platform allows teams to shift focus to growth-driving activities, saving 20+ hours weekly.”

Advanced Technology and a Competitive Edge

Persana AI’s approach goes beyond traditional sales tools like Apollo and ZoomInfo. While other platforms focus on data aggregation, Persana’s AI agents actively engage in prospect qualification and outreach. By offering actionable intelligence instead of raw data, Persana’s platform empowers GTM teams to make faster, data-driven decisions that enhance competitiveness and drive growth.

Expanding to New Horizons with Specialized AI Agents

With the new funding, Persana AI plans to expand its suite of task-specific agents for different stages of the GTM cycle. Innovations include:

  • Quantum Agent: An advanced research tool that delivers real-time insights for in-depth account profiling.
  • Autopilot Agents: Future releases will include agents that handle follow-up and outreach autonomously, adapting to real-time prospect responses.
  • Predictive Agents: By identifying emerging trends, these agents will prioritize prospects and suggest optimal next steps.

Edith Yeung, General Partner at Race Capital, highlighted the value Persana AI brings to fast-growing enterprises: “Sales teams are seeing a marked increase in productivity and efficiency with Persana, enabling them to surpass traditional prospecting methods.”

About Persana AI

Founded by Rush Shahani and Sriya Maram, Persana AI is reimagining GTM prospecting with an intelligent AI-powered platform that integrates data from multiple sources, providing sales teams with critical insights and actionable intelligence. Backed by top investors like Y Combinator, Race Capital, and Stage 2 Capital, Persana AI is poised to become an essential tool for high-impact GTM strategies across industries.

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